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【阿里干貨】如何利用信保吸引訂單

本文來(lái)自:億恩網(wǎng)原創(chuàng)

作者:three

2015-03-17 14:14

引言 技巧一:信保的推廣文案參考:開(kāi)發(fā)新客戶必備! 1.We are a member of Alibaba Trade Assurance which is a new service provided by Alibaba, safeguarding buyer's payment to suppliers to ensure suppliers fulf ...

      技巧一:信保的推廣文案參考:開(kāi)發(fā)新客戶必備!


      1.We are a member of Alibaba Trade Assurance which is a new service provided by Alibaba, safeguarding buyer's payment to suppliers to ensure suppliers fulfill their obligations regarding order delivery and product quality.

 

      2.Glad to tell you that we have joined the Trade Assurance on Alibaba to protect your payment to make sure that we deliver on time and manufacture quality products as required.


      3.Dear***,We are glad to inform you that we have a Trade Assurance Amount $50000 granted by Alibaba.com. It means you will receive 100% refund of the Trade Assurance Amount for orders not meeting agreed delivery or quality terms. The new system will allow the buyers to rate and review our experience before you place the order.  More info about Alibaba Trade Assurance, please visit: tradeassurance.alibaba.com


      要是把這3句話放在回復(fù)詢盤或者開(kāi)發(fā)信里,那效果是杠杠的!


      技巧二:用一達(dá)通出口量+信用額度,兩項(xiàng)數(shù)據(jù)征服新客戶打開(kāi)訂單之門 


      廣州XX電子科技有限公司的總經(jīng)理萬(wàn)女士分享通過(guò)信保下單的使用心得,在開(kāi)發(fā)市場(chǎng)上有2個(gè)小妙招:

 
      第一個(gè)小妙招:她接觸新客戶時(shí),都會(huì)給客戶展示兩項(xiàng)數(shù)據(jù),一是一達(dá)通出口量,二是信用額度,這樣的數(shù)據(jù)對(duì)于買家還是有一定的觸動(dòng)的。在這兩項(xiàng)的實(shí)力證明后,新客戶都能安心地達(dá)成合作

 

      信保額度截圖:

 


 

      一達(dá)通出口量截圖:

 

 

 

      第二個(gè)小技巧:在與買家溝通付款的時(shí)候,會(huì)告訴新客戶的貨款是轉(zhuǎn)入以O(shè)T開(kāi)頭的一達(dá)通虛擬子賬號(hào),這樣可以防止貨不對(duì)版或是收不到貨的情況下,買家有阿里做后盾,因此大大減低了新客戶的疑慮。現(xiàn)在對(duì)于新客戶的首單,會(huì)先提醒其使用信保。


      技巧三 在旺鋪首頁(yè)上標(biāo)注信保額度和簡(jiǎn)單介紹,讓買家第一眼就能知道你家已經(jīng)加入了信保體系,并愿意和你合作。

 

      技巧四在twitter等各個(gè)社交網(wǎng)站,可以宣傳自己的信保額度。

 

 

                                                                   (編輯:億恩 王鐵鋒) 

 

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